The music video for the single "You and I" was shot throughout North America during the Living Dead Tour and received over 21 million plays on YouTube. DatPiff called the album " nostalgic 90s sample-based hip hop futuristic bass cinematic soundscapes." It featured Omar's rap vocals over seven Zeds Dead tracks. The album was a collaboration between Zeds Dead and Toronto-based artist Omar LinX. The Victor EP was released in March 2012 on Mad Decent's Jeffree's label. International touring and releases (2011–present) Victor EP From September to December, the duo played over 50 dates across North America. The Graveyard Tour in 2011 was the first tour of its scale for Zeds Dead. They made their European debut in June 2010 in the UK, playing a string of dates around the electronic music festival Gottwood in Wales. Zeds Dead began their first official North American tour in December 2010, playing over 40 shows in Canada and the United States. In 2011, Zeds Dead released the track "Bassmentality" with The Killabits, named after the event. Over the four years that the event existed, it hosted early performances from several now-acclaimed artists such as Skrillex, Borgore, Nero, Camo & Krooked, Bare Noize, and Bar 9, among others.
īassmentality featured weekly performances from its founders, Zeds Dead and The Killabits, as well as rotating slots of local and international acts. In the summer of 2010, Bassmentality moved from the basement of 751 and into Toronto's Wrongbar. The party was intended as a venue for new DJs to play, unrestricted by concert promoters. In 2009, Zeds Dead founded a weekly party called Bassmentality in the basement of the Toronto bar, 751. They played their first live set at The Social in Toronto on June 11, 2009. Zeds Dead self-released their first track together, "Journey of a Lifetime", for free. The group initially found a niche audience on Myspace. However, Mass Productions did not garner much attention outside of the local scene.įormation of Zeds Dead (2009–2010) ĭC and Hooks both began to take an interest in electronic music and began producing dance music under the name, Zeds Dead. In the summer of 2007, Mass Productions independently released their first and only official release, which was heavily influenced by 1990s hip hop. Initially collaborating under the moniker "Mass Productions", the duo came up with their current name from a line spoken by Bruce Willis's character Butch Coolidge in the 1994 Quentin Tarantino film Pulp Fiction. They quickly discovered a mutual love for hip-hop and simultaneously were both starting to produce music.
Both born and raised in Toronto, Canada, the duo were introduced through mutual friends in 2004 when DC asked Hooks to paint a graffiti mural in his garage.
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